5 New: Destination Management- TO BE EDITED
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Destination is a particular place which is considered as a complex system involving diversified set of tourism products and interrelated network of stakeholders and communities. Multiple types of impacts, including environmental, economic, social, and cultural, due to the growth of tourism bring up the concerns over competitive sustainable management issues. Therefore, establishing a destination mega monument system is a key to effective and sustainable development of destinations. This system will encompass the management of tourism infrastructure and products; the creation and marketing of tourists’ experiences, and contribute the building a network of local stakeholders.
Destination management defines a process that involves coordinated actions aimed to control the economic, socio-cultural and environmental dimensions of a specific tourism territory. It should be carried out by local authorities and other tourism stakeholders in partnership, following principles of good governance. It is central to the delivery of sustainable tourism as it allows a territorial approach to the multi-sector, multi-stakeholder, multi-thematic matrix of challenges and opportunities facing tourism development. It is also central to sustainable tourism implementation as actions taken within destinations at local and regional level are best able to influence the tourism impacts.
The Role of Tourism Stakeholders
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Governments
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NGOs, networks, partnerships
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Research, education, consultancy
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Destinations
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Businesses
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Travellers
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Adapting a proper management approch in a destination can facilitate greenwash free branding, marketing, and also communication with travelers to meet their preferences and needs.
